Home Service Client SEO Success
In Spring 2025, Darwill completed a full redesign of a home service client’s website and backend SEO infrastructure. The updated site officially launched on May 30, 2025, setting the foundation for improved search results, engagement, sessions, and phone calls as listed below.
SEO Achievements
| SEO Wins | Timeframe Comparison |
| 434.6% increase in user engagement since website migration |
June 2025 vs. April 2025 |
| 99.09% increase in organic sessions since website migration |
June 2025 vs. April 2025 |
| 87.44% increase in page views and calls since website migration |
June 2025 vs. April 2025 |
Search Results Comparison
June 1 – July 28, 2025, vs. April 1 – May 31, 2024
(post-website updates vs. pre-website updates)
Performance Growth Since Joining Darwill
- Impressions (number of times a link for this website has been seen by a user in search) increased by 56%.
- Clicks from search increased by 120%.
- Average position in search increased by about 11 spots.
